Vegan Hospitality Consultancy

We guide hospitality spaces to embrace conscious travel through plant-forward offerings, ethical sourcing, and guest experiences that embody mindful values. From ingredient audits to menu evolution and guest engagement, our approach is grounded in cultural sensitivity and practical insight.
We help hotels, cafes, and resorts align with a growing movement that values awareness over excess.
Vegan Routes focuses on bridging cultural nuance with practical transformation in hospitality. We don’t merely apply a global template—we listen, localise, and adapt. From navigating regional palates to sourcing non-obvious, local plant-based alternatives, we support businesses in making consequential changes without losing their identity.
Our process includes insight-led audits, operational tweaks that lower dependency on imported ingredients, and quietly impactful guest-facing shifts. It’s not about trend alignment. It’s about embedding choices that feel native, not forced and creating value for your team, your guests, and the ecosystems you’re part of.

Our Approach

Our work is ingrained in research and moulded by understanding. We acknowledge progress in hospitality requires more than trend-following; it calls for strategies informed by real data and grounded in empathy.
We begin with evidence like market insights, dietary patterns, and operational assessments. But we pair this with a human lens, recognising that change is sustained only when it respects both people and place. Every recommendation we offer is practical, culturally aware, and suitable to your environment.
Whether reimagining a menu or building brand alignment, we ensure that every shift you make is noteworthy, measurable, and future-ready. It’s not just about what to change, but how—and why—it matters.

Our core services are designed to help hospitality businesses transition with confidence. From culinary development to guest engagement, we provide targeted support that blends practicality with purpose.

Each service displays a commitment to considerate change, ensuring your space is aligned with the evolving expectations of conscious travellers.

Vegan Menu Creation & Food Styling

We help design distinctive plant-based menus that illustrate local character and gastronomic creativity, paired with professional styling, to elevate presentation, appeal, and brand cohesion across your hospitality offering.

Kitchen & Staff Training

We guide kitchen teams in sourcing high-quality plant-based ingredients and adapting preparation techniques, securing consistent quality, flavour, and efficiency without compromising on guest expectations.

Guest Communication Guidelines

We craft clear and respectful messaging strategies to communicate your plant-based offerings, helping guests feel informed, included and encouraged across menus, websites, and in-person interactions.

Vegan Certification Guidance

We navigate the certification process with you, identifying the most credible vegan labels and preparing your operation to fulfil the standards required for successful accreditation.

Sustainability & Zero-Waste Consulting

We assess your current systems and suggest customised solutions to reduce waste, enhance material efficiency, and align with responsible environmental practices in both back and front-of-house operations.

Vegan Amenities and Supply Sourcing

From cruelty-free toiletries to ethically sourced textiles, we connect you with trusted suppliers to ensure every detail shows your commitment to plant-based values and conscious luxury.

Vegan Certification (Top Accreditation and Certification Facility)

We facilitate admission to leading vegan certification bodies, assuring your hospitality business gains recognition through respected, globally accepted standards backed by rigorous verification and transparency.

Who We Work With

Destinations chosen with clarity, not convention.

Boutique Hotels & Resorts

We support boutique properties in incorporating plant-based principles into their guest experiences, like refining food, amenities, and messaging without compromising on comfort, elegance, or individuality.

B&Bs & Wellness Retreats

From daily menus to mindful guest practices, we assist smaller, values-driven spaces enhance their services while staying true to their scale, ethos, and atmosphere.

Restaurant

For those just starting out, we provide guidance that grounds your venture in conscious values from day one—building a strong foundation with clarity, relevance, and long-term viability.

We partner with those rethinking what hospitality can mean. If you're ready to build considerate, future-facing experiences that align with conscious travel, we’re here to help shape what’s next—together.

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